OmniVision Launches Cost-Competitive 5-Megapixel OV5648

SANTA CLARA, CA -- /PRNewswire/ -- OmniVision Technologies, Inc. (NASDAQ: OVTI), a leading developer of advanced digital imaging solutions, announced the OV5648, a high-performance, low-cost 5-megapixel CameraChip sensor for smartphones and tablets. Using the latest 1.4-µm OmniBSI+ pixel architecture, the OV5648 is a technology upgrade of the highly successful OV5647. The new sensor combines a smaller die size with higher quality photography and high definition (HD) video, making it an attractive solution for mainstream mobile applications.

"Industry research(1) has noted that 5-megapixel cameras remain crucial to the highly cost-competitive smartphone and tablet markets," said Henrik Miettinen, product marketing manager at OmniVision. "By utilizing our OmniBSI+ pixel architecture and optimizing the sensor design, we were able to reduce the chip size and cost while improving the pixel performance to deliver better image quality. Additionally, the sensor can fit into a 6 x 6 mm fixed focus module with a z-height of less than 4.5 mm. These benefits make the OV5648 a highly attractive upgrade offering for the fast-growing, high-volume, low-cost smartphone and tablet markets."

OmniVision's powerful new OmniBSI+ pixel architecture offers significant improvements over our original OmniBSI architecture, including a 60% increase in full-well capacity and a significant improvement in low-light performance. With OmniBSI+, the ¼-in. OV5648 is capable of capturing high quality still images as well as 720p HD video at 60 frames per second (FPS) and 1080p HD video at 30 FPS. The sensor supports a two-lane MIPI interface, and provides full-frame, windowed, or binned 10-bit images in RAW RGB format with complete user control over formatting and output transfer.

The OV5648 is currently sampling and is expected to enter mass production in the first quarter of 2013.

About OmniVision
OmniVision Technologies (NASDAQ: OVTI) is a leading developer of advanced digital imaging solutions. Its award-winning CMOS imaging technology enables superior image quality in many of today's consumer and commercial applications, including mobile phones, notebooks, tablets and webcams, digital still and video cameras, security and surveillance, entertainment devices, automotive and medical imaging systems.