Report says AMOLED TV display sales to almost triple by 2025

Four trends in television technology this year
Sales of active matrix organic light-emitting-diode (AMOLED) displays used in TVs are projected to reach $7.5 billion by 2025, according to IHS Markit. (LG Business Solutions)

Driven by falling prices and rising consumer demand for thinner, lighter, and more colorful TV sets, sales of active matrix organic light-emitting-diode (AMOLED) displays used in TVs are projected to reach $7.5 billion by 2025, up from $2.9 billion in 2019, according to IHS Markit.

AMOLED technology has developed rapidly in the last few years, and IHS Markit expects active-matrix OLED TV sets are expected to account for 20.6 percent of the $36 billion TV display market in 2025, up from just 8.6% in 2019.

“Despite carrying a much higher average selling price (ASP) than LCD TVs, AMOLED TVs are extremely appealing to consumers because of their slim form factor, light weight, and wide color gamut,” said Jerry Kang, associate director at IHS Markit, in a statement. “Starting in 2020, AMOLED TV ASPs are expected to begin to decline due to increases in manufacturing capacity spurred by the adoption of a more advanced production process. This will pave the way for much more widespread adoption of AMOLED TVs.” 

Industry Event

Embedded Technologies Expo & Conference

Limited Passes Available - Register now and save with Early Bird Rates!

Embedded Technologies Expo & Conference is North America’s ONLY embedded event focused on helping design engineers through exhibits showcasing new and emerging products & solutions, education, training, and hands-on learning experiences. Join us in the heart of Silicon Valley - June 22-24, 2020 at the McEnery Convention Center in San Jose, CA. Use promo code FE100 for $100 off Conference Passes.

According to the firm, one development expected to result in major price declines is the use of multi-model glass (MMG) substrates in Gen 8 display manufacturing fabs. With its capability to support multiple display sizes on a single substrate, MMG substrates can improve the efficiency of manufacturing, reduce product costs, and help diversify product line-ups.

LG Display recently ramped-up a Gen 8 MMG factory in Guangzhou, China, the company’s second Gen 8 facility after its factory in Paju, South Korea, operating since 2013. LG’s investments in MMG are expected to solidify the company’s market-leading position in AMOLED TV’s, said IHS Markit.

The firm added that other display suppliers are aiming to compete with LG Display’s advanced white OLED technology.

Suggested Articles

A couple companies are starting to innovate power-through-the-air technology to power small IoT sensors for use cases in industrial settings.

Tech companies unable to generate cash will likely be out of business, clearing the market, says Siebel systems founder

Israeli company UVeye has developed contact-free, emergency-vehicle inspection systems equipped with thermal sensors to monitor fever in drivers.