Pixelplus Launches Enhanced 1.3 Megapixel Image Sensor

SEOUL, South Korea /PRNewswire-FirstCall/ -- Pixelplus Co. Ltd., a leading fabless semiconductor company in Korea that designs, develops, and markets CMOS image sensors for various consumer electronics applications, reported the unveiling of the PO5130, the company's highly customized and enhanced 1.3 megapixel system on a chip (SoC) image sensor for various mobile and nonmobile applications.

Based on the company's PlusPixel technology in 0.13 um CMOS process, the PO5130 integrates advanced image signal processing (ISP) algorithms and refined 2.6 micron pixel array in a 1/4.2 inch optical format, and delivers enhanced and sharper image quality in low-light conditions. This can be attributed to functional features that have been added and fortified in the pixels and the ISP engine embodied in the PO5130.

"We are very excited about the PO5130 as it provides high-quality images and reduces optical form factor for slim mobile camera phone applications and expect that those qualities will effectively address customers' demands," said Dr. Sang-Soo Lee, chief technology officer of Pixelplus. "Given the highly specialized features of the PO5130, we believe the company is well positioned to cultivate business in the 1.3 megapixel SoC image sensor market, which we envisage will form an increasingly popular and prominent market for mobile and nonmobile applications in the next few years. For this aim, we have worked closely with our new foundry partner to optimize the process conditions necessary for enhanced pixel performance in the PO5130."

The PO5130 embeds an on-chip regulator that enables a single 2.8 V operation to reduce the costs of camera module solutions. With a two-wire serial interface, the PO5130 can be easily programmed to control operating modes with respect to the exposure time, frame rate, window size, scaling, subsampling, and color matrix to produce high quality images in any operating environment.

Samples of the PO5130 are available and volume production is expected to start in the fourth quarter of 2006. The company also plans to feature its newly developed PlusPixel 1.3 megapixel SoC image sensor in chip-on-board, ceramic leaded chip carrier, and chip-scale-packaging to support various mobile and nonmobile applications. Consistent with such a purpose, Pixelplus expects that the PO5130 will be very useful and attractive in the increasingly popular ultra-thin mobile camera phone market and is working aggressively with its existing and potential clients through the company's worldwide network to penetrate and progress in that market. Through those undertakings and based on Pixelplus' solid business relationship with its new foundry partner, the company anticipates that it can acquire new design wins from global first-tier clients and further cultivate and expand its CMOS image sensor business in moving ahead.

About Pixelplus Co. Ltd.
Pixelplus is a South Korea-based developer of high-performance, high-resolution, and cost-effective CMOS image sensors for use primarily in mobile camera phones. In addition to mobile phones, Pixelplus provides CMOS image sensors and SoC solutions for use in personal computer cameras and surveillance system applications. As a fabless semiconductor company, Pixelplus is focused on creating proprietary design technologies that offer reduced size, enhanced efficiency, and low power consumption, and deliver image sensors that provide sharp, colorful, and enhanced image quality.

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