OmniVision Launches The World's Most Power-Efficient 1080p/60 High Definition Image Sensor

SANTA CLARA, CA -- OmniVision Technologies, Inc. announced the OV2740, an ultra-low power, full high-definition (FHD) PureCel image sensor. By consuming only 90mW of power when recording 1080p HD video at 60 frames per second (FPS), the OV2740 is the lowest power 1080p/60 HD image sensor currently on the market, making it an ideal front-facing camera solution for next-generation smartphones, tablets, notebooks and Ultrabooks.

"Front-facing cameras in smartphones and tablets have quickly become a standard feature. Industry analysts estimate that an increasing fraction of mobile devices will contain both front- and rear-facing cameras, with nearly two billion front-facing cameras expected to have been incorporated into smartphones and tablets by 20171," said Archie de Guzman, senior product marketing manager at OmniVision. "As part of our PureCel™ product family, the OV2740 is a no-compromise HD front-facing camera solution targeted at a wide range of advanced mobile devices, where battery life and image quality are critical differentiating factors."

Built on a 1.4-micron backside illuminated pixel, the OV2740 PureCel™ image sensor achieves a 50 percent improvement in full-well capacity (FWC) and a 30 percent improvement in sensitivity, compared to previous generation OmniVision sensors. The OV2740 records best-in-class 1080p HD video at 60 FPS and 720p HD video at 90 FPS, and uses staggered high dynamic range (HDR) to minimize motion artifacts to capture crisp, clear video in difficult lighting conditions.

The OV2740 is the only 1080p HD image sensor announced to date that features light-sensing mode (LSM) and ultra-low power mode (ULPM), enabling advanced features such as motion detection or gesture control. Additionally, the sensor is stereo ready with frame synchronization to support a host of depth perception applications.

The OV2740 fits into an ultra-compact 5 x 5 x 3 mm module. It is currently sampling and is expected to enter volume production in the third quarter of 2014.

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