Mobile AR Market Attracting 1.9 Billion Unique Monthly Active Users by 2022

According to a Tractica report, the expanding use cases for mobile augmented reality (AR) will lead to growth from 342.8 million unique monthly active users (MAUs) globally in 2016 to nearly 1.9 billion MAUs by 2022.  During this period, the market intelligence firm forecasts that worldwide mobile AR revenue will rise from $749.0 million to $18.5 billion annually.

 

For mobile AR, the most significant developments since 2015 have been solid thinking about how to leverage AR to produce meaningful end user benefits, the advancement of computer vision, and the integration of artificial intelligence (AI). The “Mobile Augmented Reality” report provides global market forecasts from 2014 to 2022 for active users, embedded capability/downloads, and revenue for mobile AR. This data is segmented by five major world regions, six consumer use cases (social media, gaming and entertainment, e-commerce, mapping/indoor navigation, visual search, and toys) and four enterprise use cases (education, plant maintenance, field service, and B2B sales tools). 

Fierce AI Week

Register today for Fierce AI Week - a free virtual event | August 10-12

Advances in AI and Machine Learning are adding an unprecedented level of intelligence to everything through capabilities such as speech processing and image & facial recognition. An essential event for design engineers and AI professionals, Engineering AI sessions during Fierce AI Week explore some of the most innovative real-world applications today, the technological advances that are accelerating adoption of AI and Machine Learning, and what the future holds for this game-changing technology.

 

The report also includes in-depth profiles of 30 key industry participants.  An Executive Summary of the report is available for free download at http://www.tractica.com

Suggested Articles

Three companies of vastly different sizes—Infinion, ams AG and Velentium-- talk about their work with various tech to address the COVID-19 crisis

A scientist at ams AG describes a new COVID-19 test kit that is inexpensive and relies on an ams chip that provides spectral sensing.

Fact.MR sees global growth for current sensors at 8% a year through 2030. The situation for ADAS sensors is bleak for now, but up over a decade.