Medical Sensors Design Conference 2018: Startups Illuminate Healthcare Horizons

Every company has its history, beginning at the point where it was small, needing funding, and labeled, you guessed it, a “startup”. In the internet age where entrepreneurs and budding entrepreneurs have instant access to a plethora of resources, startups are coming out of the woodwork in droves, many disappearing as quickly as they appear.


The medical-device market is no exception. Great ideas are fueling many individuals’ desires to start their companies and deliver healing and relief giving products to the public. Some are engineers, others start out as therapists and healthcare providers, and some are fully licensed and practicing physicians. They all have innovative products, know their patients’ needs, but that’s where the bulk of their competence ends. Not all know the intricate details of bringing their innovations to market.

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For those whom that scenario describes, let not your heart be troubled, there are a couple very simple and effective steps you can take to acquire the knowledge you need to get your medical startup running effectively. The Medical Sensors Design Conference 2018 in San Jose, CA running from June 25 to 26, 2018 offers many resources, in particular, the session titled “The Startup Life”, for anyone involved in the creation of new medical applications.


The session, The Startup Life”, will take place June 26, 2018 from 3:50 PM to 4:35 PM. Attendees will hear from a

panel of speakers representing some of the most successful startups in the sensors industry. Learn how they've gone through different stages of the startup process, from research and development to funding to potential commercialization. With personal experiences spanning across diverse stages, the panel will provide great insight into how the sensors industry is transforming with new startups being born every day.


A key speaker on the panel, ASSESSx Technology Ltd. CEO Jocelyn W. Cowie is a registered massage therapist (RMT) specializing in pain treatment. She is also the founder of SenSore LLC. After graduating from the West Coast College of Massage, she began teaching workshops through Continuing Education in Surrey, Newton and White Rock BC. In 1991, she bought 475 acres on a hill top in Grand Forks BC, where she owns and operates Ponderosa Pines Mtn. Spa Institute.


Fostering an entrepreneurial spirit, Ms. Cowie researched the physiology of soft tissue inflammation to find out why massage is so effective then applied this knowledge to design and develop the Advanced Biosensor Assessment Treatment and Evaluation System, a non-invasive diagnostic and treatment technology. It consists of a multimodal probe that locates, measures, displays, and treats pain symptoms, shows treatment results, and features four FDA-approved diagnostic techniques of pressure algometry, skin galvanometers, thermography and soft tissue auscultation, with the therapeutic modality of quantified soft tissue compression for use in the treatment of soft tissue pain and inflammation.


To learn all the details of this and other successful startup journeys, here’s a two-part prescription for your personal success. First, register for Medical Sensors Design Conference. Second, attend the “The Startup Life” session, June 26, 2018 from 3:50 PM to 4:35 PM.



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