Intel Maintains Top Spot in Non-Apple Tablet Apps Processors in Q1 2015

BOSTON, MA -- The global tablet applications processor (AP) market declined -6 percent year-over-year to reach $733 million in Q1 2015, according to Strategy Analytics Handset Component Technologies service report, "Tablet Apps Processor Market Share Q1 2015: Intel Maintains Tablet Momentum."

Based on this research report from Strategy Analytics, Apple, Qualcomm, Intel, MediaTek and Samsung LSI captured the top-five revenue share rankings in the tablet AP market in Q1 2015. Apple led the tablet AP market with 28 percent revenue share, followed by Qualcomm with 19 percent revenue share and Intel with 16 percent revenue share.

According to Sravan Kundojjala, Associate Director, "Intel maintained its top spot in the non-Apple tablet AP market in unit terms in Q1 2015. Strategy Analytics estimate Android-based tablets accounted for over 70 percent of Intel's total tablet AP shipments in Q1 2015. We expect Intel's Atom X3 cellular tablet chip product line to help Intel maintain its momentum in the tablet AP market."

Stuart Robinson, Executive Director of the Strategy Analytics Handset Component Technologies (HCT) service added, "Strategy Analytics estimates that baseband-integrated tablet AP shipments accounted for over one-fourth of total tablet AP shipments in Q1 2015, helped by a strong push from Qualcomm, MediaTek and Spreadtrum. We expect continued momentum for integrated APs as Intel, Rockchip and others join the bandwagon."

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