Flexpoint Sensor Systems Expands Channel Distribution

DRAPER, UT -- Flexpoint Sensor Systems, Inc. has established a strategic supplier relationship with Montreal, Quebec-based RobotShop Inc. This relationship demonstrates the previously announced Flexpoint commitment in 2017 and beyond to expanding a robust channel sales partner ecosystem.

RobotShop is "the World's Leading Robot Store for Personal and Professional Robot Technology". Since being established in 2004, RobotShop Inc. has established a market-leading, global e-commerce presence focused squarely on the robotics industry. After being named as one of Canada's 200 fastest growing companies in 2008, the company has continued to experience rapid and sustained growth which continually expands and extends their reach across the global robotics marketplace.

RobotShop caters to R&D professionals - public and private, the burgeoning robotics education markets, DIY'ers and others and is a leading supplier of "all things robotics" including the best selection of Robot Vacuums and other Domestic Robots, Professional Robots, Robot Toys, Robot Kits and Robot Parts for building your own robots. The company hosts e-commerce websites in Canada, USA, Europe, the UK and Japan all in support of a growing global customer base.

Having experienced a significant increase in interest in flexible sensor technologies, this relationship dramatically broadens the offerings this new partner can make available to their customers. Commenting on the relationship, Paul Sexauer, Flexpoint Vice President of Sales & Marketing stated, "The Bend Sensor® has shown tremendous efficacy and a clear competitive market differentiation in robotics applications. RobotShop has chosen a variety of Flexpoint sensors to add to their electronics/sensor solution portfolio and we couldn't be happier to become their leading supplier in this increasingly prominent technology sector."

Flexpoint anticipates channel/distributor/reseller revenues to become a significant contributor to overall cash flow and profitability in 2017. In addition, these relationships increasingly improve brand awareness and market differentiation. Added Sexauer, "We expect overall channel revenue contribution in 2017 to be in the 15%-20% range and we intend to further increase this over time."

For more information, visit http://www.flexpoint.com

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