Cadence Offers Industry's First Licensable MPEG-H Audio Decoder for Tensilica HiFi DSPs

San Jose, CA -- Cadence Design Systems, Inc. announces immediate availability of the next-generation MPEG-H Audio decoder based on Cadence Tensilica HiFi DSPs. MPEG-H Audio is a future broadcast standard and is expected to be one of the key audio technologies adopted worldwide for new TVs. Through close collaboration with Fraunhofer, one of the developers of the open ISO MPEG-H Audio standard, Cadence is first to market with an implementation for a licensable DSP.

"The desire to offer a compelling, immersive and personalized listening experience has driven the development of the MPEG-H Audio open standard," said Harald Popp, head of the Business department in the Audio & Multimedia Division of Fraunhofer IIS. "With the availability of the MPEG-H Audio decoder based on Cadence's extremely efficient Tensilica HiFi DSPs, customers can soon introduce market-ready next-generation TV sets." Access to the MPEG-H Audio decoder running on Tensilica HiFi DSPs accelerates time to market for all HiFi customers in the TV market as they prepare to go to field trials with the new broadcast standards. MPEG-H Audio will be the first next-generation audio system to be used for over-the-air TV broadcasting when Korea launches their new ATSC 3.0 transmission standard early next year.

"Consumer electronics makers in the digital TV market are rapidly responding to consumers' demands for a more compelling and immersive audio experience," said Larry Przywara, group director of marketing, HiFi audio/voice IP, Cadence. "Collaborating with Fraunhofer to port the MPEG-H Audio decoder to HiFi DSPs will help customers deploy this technology concurrent with its finalization in various standards, including ATSC 3.0."

For more information, visit:
http://www.cadence.com/go/mpeghdsp  
http://www.mpeghaa.com
http://www.cadence.com/us/pages/default.aspx?CMP=pr101515_Sensory
http://www.iis.fraunhofer.de/audio

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