Dean McConnell

Dean McConnell

Dean McConnell

Stories by Dean McConnell

New Directions in Automotive Smarts

Television ads are doing automotive engineering a disservice, focusing as most do on snappier looks, more horsepower, and occasionally on some mysterious quality that not even alert viewers can figure out. The truth is that the automotive industry is taking the lead in making its products more reliable, more efficient, more comfortable-and, in particular, safer."