Bruce Kasanoff

Bruce Kasanoff

Bruce Kasanoff can be reached at NowPossible, Westport, CT; 203-341-9448.[email protected]

Stories by Bruce Kasanoff

Innovation and Sensors: Lessons from Apple and Intel

If you want sensors to drive innovation and revenue growth, become obsessive about diversity. Involve a broad range of people with diverse backgrounds, skills and motivations. That's the lesson from two highly successful firms, Intel and Apple, who have taken different approaches to driving innovation with sensors. Each firm has harnessed diversity in startlingly effective ways.